Vital Football

Latest Swindon Town News

Sky's Championship Deal Opens Up Streaming

Sky's Championship Deal Opens Up Streaming

The EFL yesterday concluded the terms of a new broadcasting deal with Sky that will run for five seasons from 2019/20.

The new deal is worth £600million and represents a year on year increase of 36% and it means Sky continue to be able to exclusively broadcast the League Cup, EFL Trophy and the Play Offs through until May 2014.

Under the new agreement, Sky will now be able to screen from 2019/20:

A maximum of 150 exclusive Sky Bet EFL League matches, which include:
16 Sky Bet Championship games on Tuesday and Wednesday evenings;
A minimum of 20 Sky Bet League One and League Two matches;
The 15 Sky Bet EFL Play-Off matches including all three Finals;
15 matches from the Carabao Cup including the Final;
The Semi-Final and Final of the Checkatrade Trophy.

In addition to this, the new deal also sees a 'first' - Championship clubs will have to opportunity to live stream games in the UK and Ireland and any league match via their respective iFollow (or equivalent) service, including all games that take place outside of the blocked hours of 2.45pm - 5.15pm should those games not be chosen for screening.

Sky Sports obviously have the right to stream the same fixtures across their platforms.

EFL Trophy games will also be available for live streaming in the UK and Ireland via iFollow or an equivalent.

Speaking to the EFL.com chief executive Shaun Harvey said of the new deal.

'Sky Sports has for many years been a hugely important and valued partner of the EFL and we are delighted to extend our relationship by a further five years. I would like to thank all those who submitted bids and we now look forward to working with the Sky Sports team as they cement their position as the broadcast home of live EFL matches. In agreeing a deal over five seasons, it delivers a guaranteed increase in the level of income distributed to EFL Clubs from 2019/20 and long-term financial certainty was an absolute priority throughout this process. It is a partnership that as well as having mutual tangible benefits, allows the EFL to maximise reach and exposure for its competitions, alongside providing further opportunities for Clubs to generate additional incremental revenues through iFollow.'

Harvey added about the live streaming elements of the deal.

'The new opportunity for EFL Clubs to live-stream their matches through a direct to consumer service in the UK is a revolutionary and exciting step forward for football broadcasting rights in the UK and we will monitor its progress closely to determine how this model can be considered for future EFL rights cycles.'

The existing deal to expire at the end of the 2018/19 campaign was worth £88.3million a season, and under the new terms that rises to £120million.

Bloggers

Writer:Site Staff
Date:Wednesday September 13 2017
Time: 9:00AM

Login to post a comment

Recent Swindon Town Articles

Norris In Team Of The Week (18/9/17)

Swindon Town are represented in the latest Football League team of the week that has been selected after this week's action.

2017 Non League Day Announced

One of the biggest events of the year to promote the Non League game will return for an eighth consecutive season during the next international break.

Shrewsbury Crowdfunder Campaign Extended - 14/9/17

Shrewsbury Town's crowdfunding appeal to install and trial rail seating in their South Stand has hit the £50,000 mark and has now been extended.

Who Serves A Suspension This Week - 14/9/17

Here's a list of all the players currently serving, or under a suspension at the beginning of the week that will potentially keep them out of contention for an...

Archived Vital Swindon Articles

Vital Swindon articles from

Site Journalists

Write for Vital Swindon
Write For Vital Swindon
Apply Here

Current Poll (see more polls)

Where do you think Swindon Town will finish in 2016/17?
Suggested By:
Champions9%
Playoffs19%
Mid Table25%
Relegated46%
Don't Know1%
Write for Vital Football
Latest F1 News
Latest Vital Boxing News
The Vital Football Members League

Recent Swindon Town Results (view all)

Swindon Town Fixtures (view all)

Vital Football Comment